skip navigation
Blog

Stay up to date on timely topics and market events. Subscribe to our Blog now.

ECONOMY
August 24, 2021

New-Home Market in a Nice Rut

By Michael J. Bazdarich, PhD

Stay up to date on timely topics and market events. Subscribe to our Blog now.

New-home sales rose a very slight 1.0% in July. Though there were some modest upward revisions on net to previous months’ sales estimates, there was nothing in today’s release to suggest a turnaround from the declining trend new-home sales have followed since August 2020—a downtrend that has also been echoed by single-family starts, as can be seen in the accompanying chart.

Exhibit 1: Sales and Starts of New, Single-Family Homes
Explore Sales and Starts of New, Single-Family Homes
Source: Census Bureau. As of 31 July 21. Select the image to expand the view.

We have adjusted the scales in this chart to account for owner-builds, which show up in starts but not in new-home sales. With that adjustment, single-family starts have been running “hotter” than new-home sales since December 2020, and, indeed, inventories of unsold new homes have been increasing throughout this period. Though some analysts claim there is a shortage of new housing, the fact is that inventories of unsold new homes now equal six months’ worth of sales, an extraordinarily high rate and one exceeded on a sustained basis only during the housing crash of 2006-09.

As we have said before, homebuilding is not really weak but merely transitioning to a more sustainable pace. Various economic indicators have fallen lately into a nice rut, where growth has receded from the phenomenal pace of 3Q20 but where activity levels are still elevated relative to pre-pandemic norms. We see this in manufacturing and retail sales, and we are also seeing it in homebuilding.

Single-family housing starts and new-home sales have been declining for almost a year, but both are still well above 2019 levels. And those 2019 levels had not budged for years prior the onset of the pandemic. So, new-home activity is still at levels that have not been sustained since the mid-2000s housing bubble.

Total homebuilding—single- and multi-family combined—is occurring at a rate above 1.5 million units per year. Coming out of the housing bubble 13 years ago, we thought that US population growth and household formation rates were sufficient to sustain 1.4 million units per year. However, homebuilding never held above 1.2 million units per year during the long post-crisis expansion. Stay-at-home adult kids and high housing costs kept us from achieving the homebuilding rates that we thought were attainable.

Nothing has really changed since then. Housing costs are even higher, and there is no indication that millennials etc. are gainfully employed at higher rates than before the shutdown. Yet, somehow, folks seem to think that homebuilding will magically hold at faster rates than were seen prior to the pandemic.

These days, we hear a lot of concern about sustainable farming and sustainable business practices. In the real economy, however, if something is not sustainable it won’t be sustained. We have had a nice heady homebuilding boom over the past year plus, as demand pent up during the shutdown was sated and as some urbanites rediscovered the pleasures of the suburbs. However, that boomy activity is gradually but steadily pulling back to more sustainable levels.

This is going to be a drag on GDP growth, and builders are going to have to brace for more strenuous competition to coax sales out of homebuyers. However, the modest pullback in housing activity we’re seeing is really only a return to more sustainable homebuilding levels, and we all have to get used to it.

© Western Asset Management Company, LLC 2024. The information contained in these materials ("the materials") is intended for the exclusive use of the designated recipient ("the recipient"). This information is proprietary and confidential and may contain commercially sensitive information, and may not be copied, reproduced or republished, in whole or in part, without the prior written consent of Western Asset Management Company ("Western Asset").
Past performance does not predict future returns. These materials should not be deemed to be a prediction or projection of future performance. These materials are intended for investment professionals including professional clients, eligible counterparties, and qualified investors only.
These materials have been produced for illustrative and informational purposes only. These materials contain Western Asset's opinions and beliefs as of the date designated on the materials; these views are subject to change and may not reflect real-time market developments and investment views.
Third party data may be used throughout the materials, and this data is believed to be accurate to the best of Western Asset's knowledge at the time of publication, but cannot be guaranteed. These materials may also contain strategy or product awards or rankings from independent third parties or industry publications which are based on unbiased quantitative and/or qualitative information determined independently by each third party or publication. In some cases, Western Asset may subscribe to these third party's standard industry services or publications. These standard subscriptions and services are available to all asset managers and do not influence rankings or awards in any way.
Investment strategies or products discussed herein may involve a high degree of risk, including the loss of some or all capital. Investments in any products or strategies described in these materials may be volatile, and investors should have the financial ability and willingness to accept such risks.
Unless otherwise noted, investment performance contained in these materials is reflective of a strategy composite. All other strategy data and information included in these materials reflects a representative portfolio which is an account in the composite that Western Asset believes most closely reflects the current portfolio management style of the strategy. Performance is not a consideration in the selection of the representative portfolio. The characteristics of the representative portfolio shown may differ from other accounts in the composite. Information regarding the representative portfolio and the other accounts in the composite are available upon request. Statements in these materials should not be considered investment advice. References, either general or specific, to securities and/or issuers in the materials are for illustrative purposes only and are not intended to be, and should not be interpreted as, recommendation to purchase or sell such securities. Employees and/or clients of Western Asset may have a position in the securities or issuers mentioned.
These materials are not intended to provide, and should not be relied on for, accounting, legal, tax, investment or other advice. The recipient should consult its own counsel, accountant, investment, tax, and any other advisers for this advice, including economic risks and merits, related to making an investment with Western Asset. The recipient is responsible for observing the applicable laws and regulations of their country of residence.
Founded in 1971, Western Asset Management Company is a global fixed-income investment manager with offices in Pasadena, New York, London, Singapore, Tokyo, Melbourne, São Paulo, Hong Kong, and Zürich. Western Asset is a wholly owned subsidiary of Franklin Resources, Inc. but operates autonomously. Western Asset is comprised of six legal entities across the globe, each with distinct regional registrations: Western Asset Management Company, LLC, a registered Investment Adviser with the Securities and Exchange Commission; Western Asset Management Company Distribuidora de Títulos e Valores Mobiliários Limitada is authorized and regulated by Comissão de Valores Mobiliários and Brazilian Central Bank; Western Asset Management Company Pty Ltd ABN 41 117 767 923 is the holder of the Australian Financial Services License 303160; Western Asset Management Company Pte. Ltd. Co. Reg. No. 200007692R is a holder of a Capital Markets Services License for fund management and regulated by the Monetary Authority of Singapore; Western Asset Management Company Ltd, a registered Financial Instruments Business Operator and regulated by the Financial Services Agency of Japan; and Western Asset Management Company Limited is authorised and regulated by the Financial Conduct Authority ("FCA") (FRN 145930). This communication is intended for distribution to Professional Clients only if deemed to be a financial promotion in the UK as defined by the FCA. This communication may also be intended for certain EEA countries where Western Asset has been granted permission to do so. For the current list of the approved EEA countries please contact Western Asset at +44 (0)20 7422 3000.